Pure Poison was launched in 2004 as part of Dior's iconic "Poison" line. The fragrance was created by perfumers Carlos Benaim, Dominique Ropion, and Olivier Polge. Pure Poison emphasizes the delicate and pure side of feminine allure. Known for its fresh and tender floral composition, it is enriched with sweet and light accents. Pure Poison is perfect for both daytime and evening wear. The bottle, like other fragrances in the "Poison" line, features an iconic design but is presented in white, symbolizing purity and elegance.